Privacy policy

Who controls your information

Own The Feed is responsible for the personal information described in this policy. You can contact us at sami@ownthefeed.co.

If a formal legal entity is used for a client contract, those details may also appear in the relevant proposal, statement of work, invoice, or client agreement.

Information we collect

We only collect information that is useful for understanding project enquiries, report access requests, prospective client conversations, and active client work.

• Contact details, such as your name, work email, company, role, and messages you send us.
• Company context, such as your company name, website, LinkedIn company page, founder profiles, market category, and public business information.
• Project enquiry, report and audit form details, including name, work email, company, company website, project goal, optional social profile or channel URL, role or commercial priority, LinkedIn URLs, referrer, source, available UTM parameters, timestamp, and basic technical request information.
• Communication records from email, LinkedIn, WhatsApp, calls, calendar bookings, proposals, and client delivery conversations.
• Technical information such as IP address, browser, device, server logs, and security or diagnostic data created by our hosting and form infrastructure.

How we use information

• To review and respond to project enquiries and prospective client conversations.
• To provide report access and understand who is reading Own The Feed research.
• To prepare relevant recommendations, company-specific visibility readouts, audits, proposals, and discovery calls.
• To deliver client services, manage approvals, keep records, and improve our operating process.
• To protect the website, diagnose technical issues, prevent spam, and meet legal or accounting obligations.

Lawful bases

Where UK data protection law applies, we rely on a small number of lawful bases depending on the context.

• Legitimate interests, where we respond to business enquiries, review public company information, manage B2B outreach, improve our services, and protect the website.
• Contract or steps before contract, where we discuss, prepare, or deliver paid work.
• Consent, where we ask for permission for optional communications or optional use of certain materials.
• Legal obligation, where we need to keep records for tax, accounting, legal, or regulatory reasons.

Who we share information with

We do not sell your personal information. We may share limited information with service providers that help us run the website, capture project enquiries and report requests, communicate, schedule calls, store files, and deliver client work.

• Website hosting and infrastructure providers.
• Google Sheets and Google Apps Script for project enquiry and report access capture.
• Email, calendar, WhatsApp, LinkedIn, and scheduling providers when you use those channels.
• Professional advisers, accountants, or legal advisers where necessary.
• Authorities or other parties where required by law or to protect our rights.

International transfers

Some tools we use may process information outside the UK or European Economic Area. Where this happens, we expect those providers to use appropriate safeguards, such as standard contractual clauses, adequacy arrangements, or equivalent protections.

How long we keep information

We keep information only for as long as it is useful for the reason it was collected, or as long as required for legal, tax, accounting, dispute, or business record purposes.

• General enquiries, project enquiries and report access leads are usually kept for up to 24 months unless there is an active conversation or a legal reason to keep them longer.
• Client and proposal records may be kept for longer because they relate to contracts, invoices, delivery history, and business records.
• You can ask us to delete or correct information, subject to legal and operational limits.

Cookies and tracking

Own The Feed uses limited, cookie-free first-party conversion measurement. It records an event name and, where available, the source, landing path, referrer and UTM parameters so we can understand whether key pages and forms are useful. This measurement is not used to follow visitors across other websites.

We do not use advertising pixels or behavioural advertising cookies on this site. Hosting providers may still create essential security, delivery and diagnostic logs. If we add advertising pixels, non-essential cookies or broader analytics later, we will update this policy and add the appropriate consent controls first.

Your rights

Depending on where you live and the law that applies, you may have rights to access, correct, delete, restrict, object to, or receive a copy of your personal information.

To make a privacy request, email sami@ownthefeed.co. If you are in the UK and are unhappy with how we handle your information, you can also contact the Information Commissioner's Office.